Mike McCarthy Regrets Heated Aaron Rodgers Exchange After Steelers' Loss to Browns
Mike McCarthy said he regretted his wording after a hot-mic exchange with Aaron Rodgers went viral during the Steelers' 27-24 loss to the Browns.
Brooke Eby, ALS Advocate and Creator Known as @limpbroozkit, Dies at 37
3 min read
Trendy TodayEditorial Staff
SAN FRANCISCO, Oct. 2 — Brooke Eby, the digital creator and ALS advocate known online as @limpbroozkit, died Thursday, Oct. 1, at 37. Diagnosed with amyotrophic lateral sclerosis in 2022 at age 33, she used candid videos and sharp humor to bring a young audience into conversations about the disease and the people living with it.
The ALS Network announced her death in a remembrance published Thursday. It did not disclose a specific immediate cause of death. Eby had lived with ALS for more than four years.
The Impact of Her ‘Get Loud’ Advocacy
Eby began sharing what ALS changed in her daily life: getting around, choosing clothes, traveling, and adjusting to new equipment. Her posts could be funny without hiding the hard parts. That mix drew millions of views and made room for questions many people might otherwise have been afraid to ask.
When the ALS Network honored her as its 2026 Advocate of the Year, Eby described choosing to “get loud” about her diagnosis. The organization said at the time that she had raised more than $1 million for ALS research. She also founded ALStogether, a peer community that had grown to more than 1,700 members by March and later joined the ALS Network.
Tributes and Community Reaction
In its statement, the ALS Network remembered Eby as an advocate, storyteller, and community builder. Its president and CEO, Sheri Strahl, said Eby changed how people saw ALS and how those living with it found one another.
Tributes spread among the online community she built and the colleagues who knew her before her diagnosis. Salesforce CEO Marc Benioff, a former colleague, said on X that he was devastated by the news and called her an “amazing warrior.” For followers, the loss is personal: Eby let them see ordinary moments alongside the realities of a progressive illness.
Understanding Her Legacy
ALS is a motor neuron disease that gradually weakens the muscles people use to move, speak, swallow, and breathe. Eby showed that a diagnosis at 33 could belong to someone with a career, friends, plans, and a sense of humor. Her videos gave younger viewers a more complete picture of life with ALS than a clinical description could.
As searches for Brooke Eby’s cause of death rise, the confirmed account remains limited: she died after living with ALS, and the ALS Network has not specified an immediate cause. Her work continues through the people connected by ALStogether and the research support she helped raise.
